LiquidityFinder · 2024
Scaling a FinTech Marketplace
/ Development/ Design/ Strategy/ Solutions
Turning a liquidity matching service into a full social marketplace for finance and finTech professionals.
LiquidityFinder came to us to evolve a focused liquidity matching tool into a complete social marketplace where finance and finTech corporations could publish insights, generate quality leads and connect with industry professionals at scale.
3xgrowth in active providers
60%faster lead response time
A to Zstrategy, design and build
The Challenge
The product needed to grow from a single-purpose tool into a multi-faceted platform without losing performance or clarity, while serving very different user types, from individual traders to large providers, each with distinct needs.
Our Approach
We led with strategy and UX, mapping each user journey before building a scalable React and Node platform. Through multiple iterations we layered in profiles, content tools, lead generation and custom services on a clean, maintainable architecture.
Services
UX / UIPlatform DesignFull Stack DevelopmentStrategySupport
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