The Majestic Hotel · 2023
A Brand Worthy of Luxury
/ Branding/ Print
Crafting a refined identity and print system for a luxury boutique hotel and spa.
The Majestic is a luxury boutique hotel and spa that needed a brand as elevated as its guest experience. We created a complete identity, from naming direction and logo to a comprehensive brandbook and print collateral.
1 systemspanning every touchpoint
14+branded collateral pieces
100%in-house from concept to print
The Challenge
Luxury is in the details. Every touchpoint, from signage to stationery, had to feel considered and consistent, conveying timeless elegance without feeling dated.
Our Approach
We began with discovery and moodboards to define the brand's tone, then developed a cohesive identity system and applied it across a full suite of print materials with meticulous attention to craft.
Services
DiscoveryArt DirectionBrand IdentityLogo DesignBrandbookPrint
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